{"id":573,"date":"2011-06-08T14:40:55","date_gmt":"2011-06-08T14:40:55","guid":{"rendered":"https:\/\/www.whataboutwatermelon.com\/?p=573"},"modified":"2017-06-08T14:43:52","modified_gmt":"2017-06-08T14:43:52","slug":"1518","status":"publish","type":"post","link":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/","title":{"rendered":"WHERE WAS YOUR WATERMELON BORN?"},"content":{"rendered":"

Ever wonder where the food you\u2019re eating comes from? I mean, where it really <\/em>comes from \u2026 not just the country or the state, but the specific farm where it was grown and harvested? If so, you\u2019re not alone. There\u2019s a growing trend among just about everyone \u2013 not just people who like to \u201ceat healthy\u201d \u2013 to learn more about the origins of our food and a relatively new technology called HarvestMark makes that pursuit of knowledge possible.<\/p>\n

\"\"<\/a>Harvest Mark has been tracing produce for a few years now and basically involves placing a sticker or label on fruits and vegetables which consumers can scan using a smartphone application to be taken to a website where they can learn more about the food\u2019s origins. In the absence of a smartphone, you can also manually enter the code on the label.<\/p>\n

Here\u2019s how the Harvest Mark website<\/a> explains the tool:<\/p>\n

When a farmer harvests his crop, or a packer selects product to send to her customers, they upload key data to HarvestMark. That information is linked to a unique HarvestMark Code on the label. When you trace the (label\u2019s) code at HarvestMark.com, you instantly receive the traceability information on that product, like where it was grown and whether it\u2019s subject to a recall.<\/em><\/p>\n

You can also find out more, like pictures of the farm, or the story behind the farmer, give feedback about the product you purchased, and discover nutrition information, and even recipes.<\/em><\/p>\n

Not all watermelons carry a Harvest Mark label, but many do. I\u2019m not really sure how many have the label (I haven\u2019t seen the label in my area yet), but I\u2019ll definitely be on the lookout for it and I\u2019ll let you know if I find it.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ever wonder where the food you\u2019re eating comes from? I mean, where it really comes from \u2026 not just the country or the state, but the specific farm where it was grown and harvested? If so, you\u2019re not alone. There\u2019s a growing trend among just about everyone \u2013 not just people who like to \u201ceat […]<\/p>\n","protected":false},"author":1,"featured_media":574,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-573","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-general","8":"entry"},"yoast_head":"\nWHERE WAS YOUR WATERMELON BORN? - What About Watermelon?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WHERE WAS YOUR WATERMELON BORN? - What About Watermelon?\" \/>\n<meta property=\"og:description\" content=\"Ever wonder where the food you\u2019re eating comes from? I mean, where it really comes from \u2026 not just the country or the state, but the specific farm where it was grown and harvested? If so, you\u2019re not alone. There\u2019s a growing trend among just about everyone \u2013 not just people who like to \u201ceat […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/\" \/>\n<meta property=\"og:site_name\" content=\"What About Watermelon?\" \/>\n<meta property=\"article:published_time\" content=\"2011-06-08T14:40:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-06-08T14:43:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"330\" \/>\n\t<meta property=\"og:image:height\" content=\"415\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"The Watermelon Guy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The Watermelon Guy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/\"},\"author\":{\"name\":\"The Watermelon Guy\",\"@id\":\"https:\/\/www.whataboutwatermelon.com\/#\/schema\/person\/d3f87b9c2334e9fafb449128a814a665\"},\"headline\":\"WHERE WAS YOUR WATERMELON BORN?\",\"datePublished\":\"2011-06-08T14:40:55+00:00\",\"dateModified\":\"2017-06-08T14:43:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/\"},\"wordCount\":305,\"commentCount\":3,\"image\":{\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg\",\"articleSection\":[\"General\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/\",\"url\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/\",\"name\":\"WHERE WAS YOUR WATERMELON BORN? - What About Watermelon?\",\"isPartOf\":{\"@id\":\"https:\/\/www.whataboutwatermelon.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg\",\"datePublished\":\"2011-06-08T14:40:55+00:00\",\"dateModified\":\"2017-06-08T14:43:52+00:00\",\"author\":{\"@id\":\"https:\/\/www.whataboutwatermelon.com\/#\/schema\/person\/d3f87b9c2334e9fafb449128a814a665\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#primaryimage\",\"url\":\"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg\",\"contentUrl\":\"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg\",\"width\":330,\"height\":415},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.whataboutwatermelon.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WHERE WAS YOUR WATERMELON BORN?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.whataboutwatermelon.com\/#website\",\"url\":\"https:\/\/www.whataboutwatermelon.com\/\",\"name\":\"What About Watermelon?\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.whataboutwatermelon.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.whataboutwatermelon.com\/#\/schema\/person\/d3f87b9c2334e9fafb449128a814a665\",\"name\":\"The Watermelon Guy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/960fdebd230bf336d877193bb525115c5f953189175cc64ebea136cb4b173c99?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/960fdebd230bf336d877193bb525115c5f953189175cc64ebea136cb4b173c99?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/960fdebd230bf336d877193bb525115c5f953189175cc64ebea136cb4b173c99?s=96&d=mm&r=g\",\"caption\":\"The Watermelon Guy\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"WHERE WAS YOUR WATERMELON BORN? - What About Watermelon?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/","og_locale":"en_US","og_type":"article","og_title":"WHERE WAS YOUR WATERMELON BORN? - What About Watermelon?","og_description":"Ever wonder where the food you\u2019re eating comes from? I mean, where it really comes from \u2026 not just the country or the state, but the specific farm where it was grown and harvested? If so, you\u2019re not alone. There\u2019s a growing trend among just about everyone \u2013 not just people who like to \u201ceat […]","og_url":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/","og_site_name":"What About Watermelon?","article_published_time":"2011-06-08T14:40:55+00:00","article_modified_time":"2017-06-08T14:43:52+00:00","og_image":[{"width":330,"height":415,"url":"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg","type":"image\/jpeg"}],"author":"The Watermelon Guy","twitter_card":"summary_large_image","twitter_misc":{"Written by":"The Watermelon Guy","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#article","isPartOf":{"@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/"},"author":{"name":"The Watermelon Guy","@id":"https:\/\/www.whataboutwatermelon.com\/#\/schema\/person\/d3f87b9c2334e9fafb449128a814a665"},"headline":"WHERE WAS YOUR WATERMELON BORN?","datePublished":"2011-06-08T14:40:55+00:00","dateModified":"2017-06-08T14:43:52+00:00","mainEntityOfPage":{"@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/"},"wordCount":305,"commentCount":3,"image":{"@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#primaryimage"},"thumbnailUrl":"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg","articleSection":["General"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/","url":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/","name":"WHERE WAS YOUR WATERMELON BORN? - What About Watermelon?","isPartOf":{"@id":"https:\/\/www.whataboutwatermelon.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#primaryimage"},"image":{"@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#primaryimage"},"thumbnailUrl":"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg","datePublished":"2011-06-08T14:40:55+00:00","dateModified":"2017-06-08T14:43:52+00:00","author":{"@id":"https:\/\/www.whataboutwatermelon.com\/#\/schema\/person\/d3f87b9c2334e9fafb449128a814a665"},"breadcrumb":{"@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#primaryimage","url":"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg","contentUrl":"https:\/\/www.whataboutwatermelon.com\/wp-content\/uploads\/2017\/06\/untitled31.jpg","width":330,"height":415},{"@type":"BreadcrumbList","@id":"https:\/\/www.whataboutwatermelon.com\/index.php\/2011\/06\/1518\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.whataboutwatermelon.com\/"},{"@type":"ListItem","position":2,"name":"WHERE WAS YOUR WATERMELON BORN?"}]},{"@type":"WebSite","@id":"https:\/\/www.whataboutwatermelon.com\/#website","url":"https:\/\/www.whataboutwatermelon.com\/","name":"What About Watermelon?","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.whataboutwatermelon.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.whataboutwatermelon.com\/#\/schema\/person\/d3f87b9c2334e9fafb449128a814a665","name":"The Watermelon Guy","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/960fdebd230bf336d877193bb525115c5f953189175cc64ebea136cb4b173c99?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/960fdebd230bf336d877193bb525115c5f953189175cc64ebea136cb4b173c99?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/960fdebd230bf336d877193bb525115c5f953189175cc64ebea136cb4b173c99?s=96&d=mm&r=g","caption":"The Watermelon Guy"}}]}},"_links":{"self":[{"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/posts\/573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/comments?post=573"}],"version-history":[{"count":0,"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/posts\/573\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/media\/574"}],"wp:attachment":[{"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/media?parent=573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/categories?post=573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.whataboutwatermelon.com\/index.php\/wp-json\/wp\/v2\/tags?post=573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}