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WATERMELON ON DISPLAY AT FREEDOM ALOFT FESTIVAL

National Watermelon Promotion Board staffer Juliemar Rosado recently assisted the South Carolina Watermelon Association at the Freedom Weekend Aloft festival on May 27-29 held at the Heritage Park in Simpsonville, SC. This marks the 30th year the hot air balloon festival has been held. Chef Joe … [Read more...]

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AND THE WINNING RECIPES ARE…

It’s no secret that watermelon is one of the most versatile foods in the produce aisle, and that fact was driven home by the wide variety of entries in this year’s What About Watermelon Recipe Contest. We narrowed the entries down to three finalists in each of our three categories – beverages, … [Read more...]

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WHERE WAS YOUR WATERMELON BORN?

Ever wonder where the food you’re eating comes from? I mean, where it really comes from … not just the country or the state, but the specific farm where it was grown and harvested? If so, you’re not alone. There’s a growing trend among just about everyone – not just people who like to “eat healthy” … [Read more...]

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RECIPE: SUMMER PITA SANDWICH

Even though summer doesn’t start for another 3 days, 2 hours and 27 minutes, it’s never too early to start eating like its summer. That includes warm weather dietary staples like popsicles, grilled hot dogs (which are good all year round, really) and this sandwich. Enjoy! SUMMER PITA … [Read more...]

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HELLLLOOOOO SUMMERTIME!!!

The great poet William Smith once wrote “Summer, summer, summertime. Time to sit back and unwind.” He was right, of course. Today marks the first official day of summer, and I’m definitely ready to sit back and get unwound. This will be my first full summer with our new baby girl, and Mommy and I … [Read more...]

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SECOND SLICE: ASK THE EXPERTS – HOW TO CUT A WATERMELON

The following was posted here on What About Watermelon last summer. It’s an important lesson, so I’ve decided to post it again. Enjoy! MARIE ASKS: I have a very large watermelon and want to cut it into small wedges for a picnic. What’s the easiest way to cut it? Good question, Marie. There are … [Read more...]

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FEATURED ANIMAL-EATING-WATERMELON VIDEO: FLUFFY CAT

Another month, another video of an animal chowing down on some juicy watermelon. This month’s video features Cooper the cat. Later in the video, Cooper competes with his canine brothers for a shot at the watermelon. Incidentally, Cooper’s little brother, Pancake, isn’t such a fan of watermelon. Not … [Read more...]

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RECIPE: WATERMELON JELLY

I’m pretty sure I eat more peanut butter and jelly sandwiches now than I did when I was a kid. I’m not sure why, I just do. I’m more of a peanut butter and jam or peanut butter and preserves kind of guy, too. I’m not a big fan of jelly, which is technically made only from fruit juice and doesn’t … [Read more...]

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THE NATIONAL WATERMELON CARVING CONTEST IS BACK!

National Watermelon Month (yes, July) is less than 48 hours away and what better way to celebrate America’s favorite fruit than with a watermelon carving? That’s why I’m happy to announce the official start of the second annual National Watermelon Carving Contest. Just like last year, it’s pretty … [Read more...]

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SECOND SLICE: WELCOME TO THE WATERMELON HOUSE!

The following was posted here on What About Watermelon a long time ago, but I recently painted my shed and I thought of this entry while I was picking out colors. For a split second, I thought about creating a watermelon shed, but I talked myself out of it. Stupid self. Always talking me out of … [Read more...]

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